The website (hereinafter referred to as “Website“) belongs to Wordformula Consulting, Lda. (hereinafter referred to as “Worformula“). See the full address in Terms and Conditions.

This privacy policy refers only to the use of the Website. The privacy policies referring to the use of other websites that belong to Wordformula are published in their respective privacy policies.

Wordformula is the data controller of the personal data collected through the Website.

Wordformula respects the privacy of all Users of the Website (hereinafter referred to as “Users“) and has implemented measures intended to protect personal data that the Users send to Wordformula. These measures aim at ensuring that the Users are aware of all personal data that they send to Wordformula, as well as of the processing that this data is subjected to.

The Users are in control of their personal data as data subjects.

This privacy policy aims to be transparent and complies with the Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 on the protection of natural persons with regard to the processing of personal data and on the free movement of such data (General Data Protection Regulation, GDPR).

Personal data collected on specific cases

Security logs

Our server monitors Internet Protocol (IP) addresses of its visitors in order to prevent abuse, attacks and malicious activities. The IP addresses of Users with harmful activity will be blocked; the logs containing IP addresses are rotated every 3 months and during this process all IP addresses are anonymized. We will not combine these IP addresses with other identifiers or request information from Users’ Internet Service Providers (ISP) in order to identify the Users. The Website is part of a network of sites that protect against distributed brute force attacks; to enable this protection, the IP addresses of visitors attempting and failing to log into administration panels of the Website are shared with a service provided at; for privacy policy details of this service, please see the iThemes Privacy Policy.
Basis for IP address monitoring: legitimate interest; it helps us maintain the Website, its visitors and the whole Web more secure.

Browsing and access to contents of the Website

We collect Users’ IP address, localization, device, browser, operative system, browsing behavior and ISP and share it with third-party tools (Google Analytics, acting as data processor) exclusively to monitor the performance and traffic of the Website. The IP addresses are anonymized before storage on the Google servers. The Users can opt-out from this data collection. Read our Cookie policy for more details. This anonymous data is stored for two years.
Basis for the collection of this data: Users’ explicit consent by accepting cookies in the cookie notice banner.

Messages sent through contact forms or directly by email

Email address: if the Users contact us directly via email or use our contact form (which also ends up with the Users’ email addresses and messages in the inbox of our email address), the Users will be sharing their email addresses with us. We will use them just to follow up Users’ queries. We will not share or sell Users’ email addresses.

Other information sent: any information that the Users write on the message of the contact form or in the body of a direct email to us. We will use it strictly to follow up Users’ queries. We will not share with or sell it to third parties.

Reading contents of the Website

We use fonts from Google (Google Fonts) in order to let the Users read fonts that are easy to read and fast to load. This Google tool allows Users to load the fonts fast and, if the Users have previously visited any website with those same fonts (and thus transferred the fonts previously from Google servers), the Users will not have to transfer them again, which speeds up the navigation experience at a global level. The transfer of the fonts is conducted directly from Google servers when the Users open this Website; in this process, Google has access to the Users’ IP and acts as a data controller. This Website does not control the data collected by Google in this process (see Google’s privacy policy).

Users’ rights

The Users are entitled to all rights provided for in the GDPR regarding their personal data. The Users can request us a copy of all communications they have established with us. They can request their personal data to be corrected and ask us for its deletion from our systems. This does not include data we are obliged to keep for administrative, legal or security purposes. The Users have also the right to object to our processing of their data.

Exercise of rights

If the Users want to exercise any of their rights, they should write us using the contact information below. The Users’ requests to exercise their rights are free from any fees. Such requests will get answered and dealt with by Wordformula without unjustified delay.

Data breach

Should Wordformula become aware of any situation that endangers the integrity of personal data collected or that represents a risk to data subjects, Wordformula will strive to contact immediately the data subjects affected and alert the National Commission of Data Protection.

Sensitive data

Wordformula does neither request nor aims to request user data that falls into sensitive categories (i.e. information about health, race, sexual orientation, religion or political opinion) through the Website.

Privacy of children

Wordformula does neither request nor aims to request personal data from people under legal age through the Website.

Changes to this Privacy policy

Wordformula may change the terms of this policy from time to time. Such changes will be reflected on this page; the Users can and should check this page upon every visit to the Website. If the use of certain personal data is changed, the Users affected will receive a notification in order to allow or deny such new use before the enforcement of those changes.

Contact information:

Should you have questions concerning this privacy policy or want to exercise your rights as data subjects, please contact our Data Protection Office by using the following contacts:

Email address:

Postal address:
Wordformula Consulting, Lda.
Data Protection Office
Rua Manuel Moreira da Costa Júnior, 751 1 B
4405-571 Vila Nova de Gaia, Portugal

Additional information

Wordformula takes all reasonable measures to ensure that the transfer of personal data between the Users and Wordformula is made on a private and secure manner, e.g. by using SSL certificates and data encryption. The Users should also make sure that such transfer is not violated by external factors such as the presence of viruses or Trojans on their devices.

Wordformula studies all its processes and makes all reasonable efforts to minimize the amount of personal data that is necessary for each specific objective.

Wordformula encourages its Users to be responsible and diligent during Web browsing and to maintain their devices updated and protected.

Wordformula plans data protection by design and by default, making sure that the provision of new services and activities or new features for its existing services and activities carries the implementation of the relevant data protection measures, from the early stages of development.

Personal data is stored in secure servers and devices, which are protected by the implementation of reasonable security measures.

This privacy policy may be superseded by applicable laws or court orders.

This privacy policy was last updated on August 29, 2018.